Local Search Marketing

What is Local Search Marketing?

Local search marketing lets companies claim their name and brand on the local directory websites. If established your details may already be available on some local directories, but often this information can be outdated or simply incorrect.

Reviewing, tweaking and claiming local search listings can allow a company to take control of its online reputation.  But better still it is a good part of SEO and search engine ranking.

Management Of Local Search Directories Allows Businesses To Take Control Of Their Online Reputation And Their Marketing Message

  • Allows businesses to be found by potential prospects
  • Helps ensure the company’s online data is accurate and complete
  • Helps grow inbound links and traffic to the company’s website
  • Helps the search engines collect geographical information on the business and better positions the company for local based searches through major search engines like Google, Yahoo, and Bing
  • Helps dominate the search engine results page (SERP)
  • Helps companies manage their online reputation and respond to customer reviews
  • Allows customers referrals of new clients
  • Provides location information to future clients allowing them to gain information such as opening offers, where it is located, and even obtain driving directions
  • Most are free and simply requires someone with marketing skill to claim the local listing

Some Top Local Search Directories

Applegate www.applegate.co.uk
Pinbud www.pinbud.co.uk
City Listings www.city-listings.co.uk
Scoot www.scoot.co.uk
Cylex UK www.cylex-uk.co.uk
BizBuzz www.bizbuzz.com
Qype UK www.qype.co.uk
Local Data Search www.localdatasearch.com
Touch Local www.touchlocal.com
Biz Wiki UK www.bizwiki.co.uk
Hotfrog UK www.hotfrog.co.uk
192.com www.192.com
118.com www.118.com
LinkedIn www.linkedin.com
Yelp www.yelp.co.uk
Yell www.yell.com
BrownBook www.brownbook.net
Opendi www.opendi.co.uk
FreeBD www.freebd.co.uk
B99 b99.co.uk
Enter UK www.enteruk.co.uk
UK Local Search www.uk-local-search.co.uk
Look Trade www.look-trade.co.uk
Business Line Directory www.businesslinedirectory.com
Yalwa UK www.yalwa.co.uk

You can claim your local listing yourself fairly easily or you can hire 312Media to do it for you. Contact us today to see how we can help.

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Feeling overwhelmed by the idea of local search marketing? You don’t need to be. We are here to help! Get In Touch